Marketing & Video Creation

Open
MekTek Software Solutions & Engineering
Saskatoon, Saskatchewan, Canada
Lead, Software Solutions
(26)
5
Project
Academic experience
80 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Videography Digital marketing Marketing strategy
Skills
marketing strategies content creation brand management marketing custom software customer acquisition management
Details

This project is an opportunity to be involved in marketing efforts for the MekTek consumer software products division. This includes developing a marketing strategy, exploring organic avenues of marketing/outreach, and creating digital assets such as videos. Work may also include brand design, such as colour palette selection.

Deliverables
  • Create videos for future marketing campaigns
  • Develop a marketing strategy that focuses on organic brand growth and client acquisition.
  • Research and develop a potential client list (including emails and organizations)
Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Industry, innovation and infrastructure

About the company

Company
Saskatoon, Saskatchewan, Canada
2 - 10 employees
Technology, Business & management, It & computing, Marketing & advertising, Travel & tourism

MekTek is a rapidly growing Canadian conglomerate focused on Engineering, Consulting, and Software Solutions. In our software division, we enjoy creating products with a human-centered approach - meaningful products that people can use to make their lives easier and provide value.