1. Conduct comprehensive market research to understand the demographics, psychographics, and preferences of our target audience.
2. Analyze competitors' marketing strategies, product offerings, and positioning to identify strengths, weaknesses, opportunities, and threats.
3. Provide actionable insights and recommendations based on the findings to inform our marketing and business strategies.

1. Market Research:

• Gather data on target audience demographics, including age, gender, location, interests, and behavior.
• Conduct surveys, interviews, or focus groups to gain insights into consumer preferences, needs, and pain points.
• Analyze secondary sources such as industry reports, market studies, and academic research to supplement primary research findings.

1. Competitor Analysis:

• Identify key competitors in the wellness and meditation industry.
• Evaluate competitors' product offerings, pricing strategies, distribution channels, and marketing tactics.
• Assess competitors' strengths and weaknesses and identify areas of opportunity and potential threats.

1. Insights and Recommendations:

• Synthesize findings from market research and competitor analysis to identify trends, opportunities, and challenges.
• Develop actionable recommendations to enhance Sol Harmonics Sound Wellness' market positioning, product offerings, and marketing strategies.
• Present insights and recommendations in a clear and compelling manner, supported by data and analysis.

$1400 Stipend paid through LevelUp Riipen program.

• Access to relevant industry reports, market studies, and research articles.
• Templates for surveys, interview guides, and data analysis tools.